Brand Awareness Signage for Philip Jones Timber Products

Brand Awareness Signage for Philip Jones Timber Products
Company Philip Jones Timber Products
Location Ebbw Vale, South Wales
Industry Timber industry

Client Background

Philip Jones Timber Products, based in Ebbw Vale, is a well-known supplier in the timber industry. Seeking to rejuvenate their brand identity, they decided to embrace a bold new colour change to increase brand awareness and visibility.

Project Objectives

The primary goal was to enhance brand recognition by updating their delivery vehicles with the company's new signature colour, pink. This change aimed to attract attention and make a strong statement about their brand identity.

Design and Production

The project involved the full wrap of a delivery flatbed Transit van in Avery Wrap's "Pool Party Pink," accentuated with sleek white graphics. This vibrant choice was intended to turn heads and cement the colour as integral to the company's brand identity.

Challenges and Solutions

One major challenge was scheduling the vehicle wrap during the company's quiet period to minimize disruption. The team efficiently managed this scheduling hurdle, ensuring a smooth integration with the client's operations.

Outcome and Impact

The signage transformation resulted in a striking vehicle that significantly boosted Philip Jones Timber Products' brand visibility. The client was exceptionally impressed with the high quality of the wrap and the chosen colour scheme.

This project was executed with professional precision. The team meticulously removed trims, headlights, and handles to ensure a seamless wrap and a high-quality finish, reflecting the meticulous standards of both the client and the production team.